Data Services
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Are you wondering how AI and other emerging technologies might impact your business in conjunction with social media data analytics? We help organizations leverage internet use cases and rapidly incorporate and build intellectual property. We build targeted marketing strategies based on predictive analytics and demographic.

At IT YUG we create an infrastructure that will become your organization's eyes and ears for digital positioning, listening, and monitoring. Whether its analytics, social intelligence, reporting or predictive organizations become nimble to the dynamic changes in market perception with while maintaining actionable insights, while reducing the cost of feeder services and social media datasets.

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Program Development Highlights
Second Level Infrastructure Development- Simplification of data extraction and filtering
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  • Infrastructure and tool setup
  • Optimize architecture and data collection based on your customized needs.
  • Building tools to capture filters, rules and triggers that initiate the interactivity with GNIP infrastructure. Realtime and Historical API invocations are executed through this infrastructure.
  • Storage, database and optimizations are achieved for rapid responses.
  • Filters/rules are reused, then caching can be used to make if efficient.
  • Regular expressions are also utilized.
Data Science Development and Management- For Future Data Analysis and Decision Making
  • Filtering allows organizations to run queries against the second level infrastructure and prevent any cost overhead traditionally associated with going against GNIP.
  • Simplification of the market segmentation process for traditional analytics such as targeted demographics.
  • Profile matching across multiple social media tags to better target and improve overall analytic quality.
  • Data enrichment for more concise interpretation and evaluation.
  • Twitter data can be related to events such as product release, company events and more.
  • Data strategy scope enhancement by introducing 3rd party Data.
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Classification, Taxonomy and Linking of Data- Efficient & Ease of Use
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The collected and organized data can be presented on custom UI for both internal user interfaces and external customer facing user interfaces including portals, mobile applications and others. Unique visualizations are available in response to social media postings.
  • Secure the GNIP and organize API can be rolled out as a SDK or API uniquely designed for your internal use or have your customers/partners build their own.
    • APIs uniquely designed and built for each organization can be customized for multiple applications.
    • Customization results in "sticky" customer interaction.
    • Branding support via custom UI for multi-modal delivery.
  • Audit and compliance trail
  • Provide consistent data delivery and interfaces to meet individual organizational needs
  • This also gives ease of use to address audit or compliance needs.

"Current solutions available force you to pay multiple times for the data that you already own. Our second level infrastructure solution eliminates the extra steps and costs associated with managing and storing your data."

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